An Intriguing Introduction 55% of webpage viewers will spend less than 15 seconds on a page. An additional 5% never scroll! You literally have less than 0.25 minutes to make the right first impression on your readers. The introduction to your blog article is absolutely crucial. Share an anecdote. Create a sense of camaraderie by empathizing with your reader. If you’re aiming to write the perfect blog post, never-ever skimp on the quality of your introduction.
Suggested Resource: Writing Tips to Infuse Your Blog with Country Email List Stickiness 3. Outstanding Imagery When you first visit a web page or article, where is your eye drawn? I can almost guarantee it’s towards the imagery on the page. Humans are naturally visual creatures, and images are processed 60,000 times faster by the brain than text! Never settle for boring stock photos. Take the time necessary to find quality images, or create your own for your perfect blog post! It’s probably easier than you think.
Suggested Resource: 14 Tools to Create Images for Blog Posts in 5 Mins 4. Fantastic Formatting Few people read the blogs you create in-depth. The vast majority of web users today skim content instead. It’s in your best interest as a content marketer to format your blog into short, easily-digestible chunks. Forget what you learned in English class, and adjust your style to match human behavior. Some ways to format your content can include: Writing more list posts, and using lists throughout your article Avoiding long paragraphs and run-on sentences Breaking up your text with images and screen caps Embracing subheaders throughout your content.