Many times a company chooses to keep their online store separate because they use different web software for blogging and e-commerce solutions. For example, if you created a blog with and want to use an online store for your storefront, you must use a main domain for one and a subdomain for the other. Subdomains also make marketing easier. For example, it's easy to remember that is an e-commerce site, not a blog. Visitors can easily access their favorite sites simply by typing the web address. A good example of pairing a storefront with a blog is a website with a blog and a store. Visitors flock to the company's website for its rich content, which may drive those visitors to the store to purchase items that reflect the type of content they prefer.
Let chat about your business. If you already using you may want to use your primary domain for both your online store and content. The plugin does an excellent job of seamlessly integrating the online store into your website which means it will mobile number list be much easier to access and cross-link products within your content. As for marketing subdomains, you can always create subdomain forwarders to allow people to type and be redirected to . Should my blog or store be the focal point of my website? Just like , people visit your blog because they are interested in your posts. They will return regularly because they reasonably assume that you will continue to provide engaging content.
If one day they visit your website and find that it features products instead of content, they might get a little confused or annoyed and cut back on their regular visits. Your readers expect consistency, so you need to provide a consistent experience. If the main focus of your website is blog content, keep that focus as you launch your online store. Use techniques like product cross-linking and adding your store to your navigation to drive visitors to your online store. Depending on how you market your blog, it may also make sense to include information about your new store in emails to your followers. Likewise, you can write an article about why you have this store and what your visitors can find there. But hey this is my opinion. What is yours Let me know or in the comments.