It allows us to detect and export links blocked by robots, links with canonicalized URLs, redirects or directly broken links. We can get a detailed document looking at the source and destination URLs, which can be a good roadmap for our work. Screaming Frog Internal Link Analysis Additionally, Screaming Frog’s metric called “Link Score” will be an approximation of page rank. We can use this to analyze which URLs get the most internal link strength and match them with the ideal PR distribution based on business priorities. We can also see the unique internal links that each URL has. Third, it allows us to analyze crawl depth.
As we mentioned before, starting on the 4th should be concerning. Everything should be priority level 1-2. Fourth, very useful information is the outgoing links for each URL, to understand how we are distributing PRs from some URLs, which may sometimes be too many, and Whatsapp Database other URLs, not so much. Linking based on website type Below we'll see some good practices that come up frequently, depending on the type of project we're facing. Internal links in e-commerce In general, we try to achieve as much depth as possible with a main menu in a megamenu or similar format. At least we would make sure that the main categories are all in the NAV, in the middle pages like categories, sidebars for SILO and descending links, on the final page (like the product table) and usually on the middle pages, breadcrumbs for upward links we use footer to display company information, but it's also a good place to put seasonal URLs or those related URLs that can't be put in the NAV for X reason. Link footer lists are a key element to deal with at the internal link level because they are in terms, The filter and pagination aspects pose many problems.
In the product table, you can associate more elements than just breadcrumbs: complementary products, same category, same brand, brand page link, top sales, etc.in E-Commerce A common debate in many e-commerce projects is deciding how we use blogs. Often, e-commerce developed using some CMS or custom development will not necessarily include the best blogs at the SEO level, or ones that give us enough autonomy and possibilities at the design and layout level. In this case, many times we choose to set up a separate WordPress blog, which we integrate as much as possible into the online store and internal links.