Population, as everyone who uses Waze to escape traffic knows. District for Startups Retail is currently experiencing a momentwhich looks a lot like the arrival of GPS on the market. Digitization has meant that businesses that were navigating “in the dark”, with an approximate map of their location, now know where they are, where they are going and what they should find when they get there. The impact of digital management on retail cannot be underestimated. The positive effect of the Covid-19 crisis was that it forced the digitalization of business. As a result, companies that were reluctant to change their culture, processes and technologies had to embrace the transformations.
It was simply not possible to sit still with the stores closed. The impact of digital is most visible in the adoption of e-commerce and the use of WhatsApp as a sales channel, but it goes much deeper. Just as happened Israel Email List with GPS (which can be a way of knowing where we are, but can also generate intelligence to make better cities), digital retail management allows us to build better companies. Lighter, really focused on meeting the needs and desires of customers. Fluids. Innovative. The possibility of knowing everything that happens in the business and making better decisions makes retail more efficient and productive. Activities that do not add value are automated and teams can be more human, looking the customer in the eye.
Better business decisions mean better serving the customer, anticipating needs and creating the “wow effect” in every customer relationship. This is the true impact of digital management in retail: creating fans, rather than customers. About Linx ALinxis a Brazilian company specializing in technology for retail. Leader in the management software market, with a 45.6% market share in the retail market, as attested by IDC. All of Linx's expertise is transformed into insights to achieve what retailers expect most.In difficult times, a good idea always appears to those who are looking for a way out, a direction... a fresh start. I have always been an entrepreneur. I only had one or two “registered” jobs, and even those didn’t last long.