In the new digital era, online community management has become a must for all companies (both large and small).
Online communities are platforms where brands can interact with users in an extraordinarily personal and close way and are therefore worth their weight in gold for companies and also for consumers, whose levels of engagement skyrocket on these types of channels.
However, creating and managing an online community is by no means easy. Community management is a very serious job that cannot be left to just anyone and for which you need to be equipped with a good handful of qualities.
If you want to become a top-notch community manager, pay close attention to the tips that software company Vanilla Forums outlines in this infographic:
- Take the time to get to know your job thoroughly .
Take care of your community members (and yourself, too).
Experiment constantly.
Don't be a hermit and connect website development service with other departments .
Don't be afraid of rejection.
Report on your successes internally.
Always keep an eye out .
Practice the art of concentration.
Seek support from your colleagues, don't be afraid to ask for help.
Align the community you manage with the business of the brand you work for.
Practice the noble art of “multitasking.”
Find a mentor.
Learn how the brains of your community members work.
Be a member of the community.
Build relationships.
Always be learning .
Strive to improve the experiences of your community members.
Whatever you do, always do it with good intentions.
Track the metrics and ROI of the different actions you implement on social media.
Once you have accomplished an objective, return again to your original mission.