As Ankara digital agency Webolizma, we aim to manage your entire digital marketing process and carry out your digital advertising activities in every medium, especially Google advertising!
Continue reading to reach the other titles of our article series! Previous articles:
The 7 Best Ways to Advertise Online
CPM in Digital bolivia phone number library Advertising: Cost Per Thousand Impressions
CPM in Digital Advertising
Digital Marketing
CPM, also known as Cost Per Thousand Impressions, is a marketing term used to refer to the price of 1,000 ad impressions on a web page. If a website publisher charges $2.00 CPM, this means that an advertiser must pay $2.00 for every 1,000 impressions of their ad.
What is Impression?
An impression is a metric used to measure the number of digital views or interactions of a piece of content, usually an ad, digital post, or web page. Impressions are also called 'ad views'. They are often used in online advertising that pays per impression. Counting impressions is crucial to how web advertising is calculated and paid for in search engine marketing, and to measuring the performance of social media campaigns. Impressions are not a measure of whether an ad was clicked on, but a measure of how many times it was viewed.
How Do Impressions Work?
In general, an impression equals each occurrence of a web page, ad, or piece of content that is found and loaded.