Frank Body is a coffee-based skincare line that has exploded thanks to great products and the use of social media, influencer marketing, email marketing campaigns, and more. This e-commerce business didn’t start with college majors , so they relied on what they had – a passion for what they did, and a great connection with consumers that would yield beautiful images (and coveted social proof).
Unlike big advertising campaigns, and spread the word through social posts and hashtags which grew the brand to where it is today. Despite revenues exceeding eight figures annually , Instagram is still a major revenue stream, proving that you don’t always have to follow the typical business model that requires startup capital and large ad spend budgets. Click here to learn more.
Men's boxes
Home page for men's boxes
Man Crates is a gift company that was created to make gift-giving to rcs database men easy. One of the best things that sets Man Crates apart is creating content that matches the consumer’s search intent. Since organic traffic makes up a large portion of site visitors, Man Crates makes sure that what you see results directly from what you searched for (with a tempting image for each) .
Additionally, Man Crates skips large sections of copy on the main pages and focuses on storytelling around each product . Not only does this help describe the product, but it always helps consumers remember it if they don’t make the purchase right away. To learn more, click here .
solar skiing
Sunski operates in the fashion industry as a purveyor of fashion-forward sunglasses. While content, new products, and other traditional efforts helped this company become a top e-commerce platform, the unique approach to growth came in the form of PPC.
According to their partner, “We were able to completely reimagine their goals and illustrate through data a better way to manage PPC ads for business profitability rather than ROAS.” This and other efforts resulted in a 176% increase in PPC revenue and a 346% increase in non-branded traffic . To learn more, click here .