In natural referencing, the On-Page optimization of your web page aims to attract more Internet users and robots. To do this, carefully work on the "title" tag, the "meta description" tag and the "Hn" tags.
Also pay attention to the “alt” attribute of images, the URL of the page (which must be optimized) and keywords. Define a list of targeted and strategic keywords in order to reach the first page of search results.
Off-Page Optimization
Off-page SEO includes any action that takes place outside of your web page. Its goal is to help users and search engines assess the relevance and authority of your site. This SEO is mainly based on the creation of external links, also called "backlinks".
Indeed, obtaining these links allows you to generate more organic traffic. However, pay attention to the quality of the backlinks obtained so as not to destroy the reputation of your site.
Local SEO
A good portion of mobile searches (46% according to SocialMediaToday in 2019) have local intent, which is why it’s essential to pay more attention to local SEO.
Therefore, several actions must be taken to optimize the online visibility of your business at the local level. In particular, you must create a Google My Business (GMB) listing for your city or area of intervention. This GMP tool allows you to optimize your business profile and improve its position in Google's local search results.In natural referencing, the On-Page optimization of your web page aims to attract more Internet users and robots. To do this, carefully work on the "title" tag, the "meta description" tag and the "Hn" tags.
Also pay attention to the “alt” attribute of images, the URL of the page (which must be optimized) and keywords. Define a list of targeted and strategic keywords in order to reach the first page of search results.
Off-Page Optimization
Off-page SEO includes any action angola latest email list that takes place outside of your web page. Its goal is to help users and search engines assess the relevance and authority of your site. This SEO is mainly based on the creation of external links, also called "backlinks".
Indeed, obtaining these links allows you to generate more organic traffic. However, pay attention to the quality of the backlinks obtained so as not to destroy the reputation of your site.
Local SEO
A good portion of mobile searches (46% according to SocialMediaToday in 2019) have local intent, which is why it’s essential to pay more attention to local SEO.
Therefore, several actions must be taken to optimize the online visibility of your business at the local level. In particular, you must create a Google My Business (GMB) listing for your city or area of intervention. This GMP tool allows you to optimize your business profile and improve its position in Google's local search results.