Find influencers who promote your competitors
This is another quick and easy way. Reach out to influencers who already work with your competitors. This doesn’t mean they can’t promote your products. On the contrary, influencers who already write and post about your industry are more likely to share content about your business than those who never mention other brands in your industry.
You can find these influencers by searching industry hashtags on social media to see who regularly shares this type of content. You can even just follow your competitors' social media.
When choosing the right influencer for your eCommerce campaign, you need to assess their authority. This will determine whether they have relevant and organic phone number database reach that will help you achieve your goals. You don’t want influencers with fake or paid followers.
Consider the following influencer ranking factors to measure their authority:
The number of their followers
Are all their followers real and not fake or bought?
Subscriber Engagement Rate
Alexa Site Rating
The quality of their content
How much knowledge do they have in the industry?