The purpose of our article is to teach you how to take action to avoid losses. Enjoy reading! Why is it important to be spot-on on Instagram? Using Instagram means access to a showcase of over 2 billion active accounts worldwide, and Brazil is the third country in the world with the largest number of users. The Importance of Being Error-Free on Instagram Approximately 110 million . Of course, your persona, your “dream customer” is also part of these users. In order to reach them effectively, you need to know which social media inbound marketing strategy you should apply.
Avoid the mistakes that generate negative voluntary media due to mistakes on Instagram. 5 Mistakes Big Brands and Influencers Make on Instagram #1 Mistake on Middle East Mobile Number List Instagram: Bombril Campaign ‘Women Who Shine’ In 2012, steel sponge brand Bombril launched a campaign called ‘Women Who Shine’, sponsoring A group of singers on SBT's Saturday broadcast of Raul Gil's show. The Mistake of Shining Women in Instagram Campaigns The campaign banner features the face of a curly-haired woman with a company logo in her curls. User reactions on social media and Instagram have been strong and negative for the company.
In addition, the Special Secretariat for Policies for the Promotion of Racial Equality also requested CONAR (National Self-Regulatory Council for Advertising) to suspend the broadcast of the work. It was suspended because it was racist and because brands carrying this art conveyed the message that curly hair is like steel wool. Even after the brand clarified, the campaign was put on hold. #2 Mistake on Instagram: Sanofi's Novalfem campaign for its drug to treat menstrual cramps, titled "Women #SemMimimi," uses the word "mimimi," a word synonymous with complaining for no reason, to describe the pain of menstrual cramps.